Online car shopping has plummeted during the hurricane

Online car shopping has plummeted during the hurricane: The weekend Hurricane Matthew traveled up the East Coast, and that is the reason why vehicle online shopping traffic plummeted nearly 60%. The online advertising company compared traffic patterns of certain automotive websites from Oct. 7-9, when the hurricane hit the U.S., to the four weekends prior. The study found Savannah area shopping activity dropped 57%. In Charleston, online shopping traffic fell 55%.

The cities of Florence and Myrtle Beach in South Carolina each saw a 41% decrease in traffic. Some residents in Savannah and Charleston were still returning home Sunday, Oct. 9. In South Carolina, the governor’s evacuation order for Charleston County was lifted that morning.