Toyota officially opens its new headquarters in North America: Toyota has opened its new headquarters in North America, and the grand opening ceremony featured aerial dancers twirling atop polarized glass high above the 100-acre campus in a carefully choreographed mix of precision and risk. It was a fitting tribute to Toyota's $1 billion bet to uproot thousands of workers from techie California to a Texas city whose name means "a flat place" for its barren terrain.
The logic of nestling the regional home of one of the world's dominant automakers amid Plano's headquarters row of financial institutions and insurance companies wasn't immediately apparent three years ago, when stunned Toyota and Lexus workers got the news.
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